Skipped Days in Report


Babak
Posts: 9
Joined: 2008-03-07

My report jumps from March 11 to 14th, does that mean on the 12th and the 13th there were zero clicks/conversions? why not show zero in that case?

Average: 3 (1 vote)


Karen
Karen's picture
Posts: 433
Joined: 2007-11-13
days skipped = no activity

Hi Babak. You're correct. If the report you're looking at is skipping days, that means that your account had no activity on those days. Putting a zero as a placeholder is always an option but in an effort to keep the reports as simple and easy-to-read as possible, we chose to leave out days that would add no value to the data you're looking at.

I hope this helps!

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Karen Noonan
Partner Communications Manager
NetLine Corporation