Frequently Asked Partner Questions

We’re noticing that a lot of you all are asking the same questions and making the same suggestions – it’s great! What it means is that we need to clear up some common confusions and also get working on some upgrades. While the development team works on your proposed program improvements, I’m here to field your queries.

Here are some of the most common questions (and their answers):

Q: How can I make sure I know about the contests and features you offer?
A: If you want to keep on top of the changes we're making, the contests we're running, and answers we're providing without having to check the site daily, all you have to do is subscribe for email notifications. Go to “my account,” click the “subscriptions” tab, choose “categories,” and check the threads you’d like to be notified about.

Q: How do I get my co-branded page to match the look and feel of my site?
A: Ask and your shall receive! If you‘d like your co-branded page to be more customized, just put in a request to your account manager. We’re happy to give your co-branded page a makeover.

Q: How does a lead get rejected?
A: The way our service works is that you get paid on qualified leads. If you see that some of your subscriptions are rejected, that is because your audience did not meet the qualifications to receive an offer.

We are able to pay you for the subscriptions you generate because we are paid for generating leads for the clients that supply those offers. Some of these clients set up rejection criteria. That criteria can be something like qualified leads must come from individuals who work for companies with a certain amount of employees. That's just one example.

The good news is that the more difficult the subscription is to generate (and the more rejection criteria it has) the higher the payout is when your audience does qualify.

Some suggestions for lowering reject rates include:
1. Send generic promotions to the home page of your co-branded site. The category pages are by default sorted in alphabetic order while the home page of your co-branded dynamically optimizes itself every day based on what your audience has found success in requesting.
2. Featured Offer Posts: Find offers that not only contextually serve your audience’s needs but also serve their geographic location.
3. If most of your traffic is international, you may want to higlight the International Category page. The link to that page can be found in the navigation of your co-branded site.

Q: How do I create a link for a specific offer?
A: To create a link all you need to do is go to your branded site (http://YOURSITE.tradepub.com) and use the URL for the specific category or offer.

For instance if you wanted to create a link for Website Magazine you would locate the offer on the site we built you, click on the image of that offer and then use the URL in your browser which would be http://YOURSITE.tradepub.com/free/webs.

Q: How can I find out what new offers are available?
A: Although we don't yet have a notification system to tell you each and every time one single offer is removed, we do have an XML catalog you may be interested in leveraging. The XML file refreshes multiple times per day. If any new content is added, the content is automatically updated on the XML file and if offers are expired they "disappear" from this file.

The catalog includes about a dozen or so different data attributes per offer allowing you a ton of flexibility in how you re-purpose and integrate our content. For information on this catalog and how to best use it, click here.

If you have additional questions that weren’t answered here, please post your quandary on the forums or ask your account manager. We’d love to keep the conversation going and are happy to help. As always, keep the feedback coming!

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