More TradePub Site Enhancements

Last month, we made some changes to the TradePub homepage and also to your partner sites. I blogged about enhanced category pages that improved the usability of your sites. Similarly, this month we released additional enhancements to further drive user participation and ultimately revenues.

Check out your partners pages to see the latest upgrades: publisher-specific pages and category tags.

Publisher-Specific Pages
As you know, all of our offers can be found within your partner pages. Now, when your users visit those pages to subscribe to an offers, it is even easier to find additional offers that relate to their needs -- through publisher-specific pages.

When browsing on your TradePub site, you will now see links to pages that house all content available from each publisher. For example, if you are looking at an offer from Microsoft and want to see what else Microsoft has available, simply click on the link below the offer summary where it reads "Other Resources from: Microsoft Corporation"

Example:

Category Tags
In addition to streamlining the TradePub site with publisher-specific pages, we've also added tag-based browsing. Tags are a popular way of classifying content and you’ll see it used on other sites like Flickr for example.

The TradePub category pages have always been popular with users and these category tags will build on that popularity and make the site even easier to browse.

You will see tags on every category page within TradePub and subsequently on each offer. With these tags, users can find other offers that relate to their needs with just one click. By clicking on any hyper-linked tag, users will be taken to landing pages with all similarly tagged content.

Example:

Let us know what you think of these enhancements and if you notice this making a difference to your earnings.